When buyers ask AI about Peer-to-peer payment services, Zelle® is named in 6 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Zelle®.
Read from the 6 answers that named Zelle®.
AI links Zelle® with this more than any other theme, and rarely credits it for standalone app availability. The full report shows the exact wording from each answer.
Zelle® leads. Venmo is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Zelle®You 100% #1.0
- 02 Venmo 100% #2.0
- 03 Cash App 100% #3.0
- 04 PayPal 100% #4.0
- 05 Apple Cash 83% #5.0
- 06 Chime 17% #6.0
Zelle® loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy2 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get Zelle® onto first
- The questions to win, in the order to win them
- What to publish on Zelle®'s own site and Instagram
We read 6 answers. You have seen 0 of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 1.1% engagement; the median post 0.0%. The one that landed opened with “Zelle® and nycferry are taking one dating cost off the table💜⛴️”.
3 carousels, 1 image, 1 reel across 5 posts.
4 of 5 captions ask the reader to do anything. 0 hashtags per post. 41 words on average.
1.1 posts a week between 29 Sept and 30 Oct.
Your best post earned 42× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Zelle® and nycferry are taking one dating cost off the tabl…”, 1.1% ER.
“The trip finally made it out of the group chat ✈️”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Simple and clean layouts with a focus on the subject.
Voice
“We make everyday moments easier and more connected, helping you support the people you care about, right when it counts.”
Recurring marks
- 01Use of emojis in captions
- 02Relatable scenarios
- 03Community-focused themes
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Peer-to-peer payment services, Zelle® is named in 6 of 6 answers.
Zelle® leads. Venmo is next.
- 01 Zelle® YOU 100% #1.0
- 02 Venmo 100% #2.0
- 03 Cash App 100% #3.0
- 04 PayPal 100% #4.0
- 05 Apple Cash 83% #5.0
- 06 Chime 17% #6.0
Every kind of question, and how often AI named you.
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen no.
Seven posts, scored on four things.
Hook strengthBest post vs. median 4
Your best post earns 1.1% engagement; the median post 0.0%. The one that landed opened with “Zelle® and nycferry are taking one dating cost off the table💜⛴️”.
Hook formulasFormat rangeReel · Carousel · Image 89
3 carousels, 1 image, 1 reel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 58
4 of 5 captions ask the reader to do anything. 0 hashtags per post. 41 words on average.
CTA templatesCadencePosts per week 32
1.1 posts a week between 29 Sept and 30 Oct.
Best posting windowsYour best post earned 42× the engagement of your weakest.
#1 · 1.1%
Simple and clean layouts with a focus on the subject.
“We make everyday moments easier and more connected, helping you support the people you care about, right when it counts.”