Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: award-driven credibility, strong event presence.
Your best post earns 0.7% engagement; the median post 0.5%. The one that landed opened with “visual emphasis on winners”.
4 carousels, 1 reel across 5 posts. images untested.
0 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 72 words on average.
0.2 posts a week between 13 Nov and 19 May. Less than one post a week.
Your best post earned 3.5× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“visual emphasis on winners”, 0.7% ER.
“opening question”, 0.2% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
multi-frame, brand-forward compositions with prominent typography and logos
Voice
“brand”
Recurring marks
- 01award-driven credibility
- 02strong event presence
- 03brand badges / awards visuals
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 25
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: award-driven credibility, strong event presence.
Fix in full reportHook strengthBest post vs. median 71
Your best post earns 0.7% engagement; the median post 0.5%. The one that landed opened with “visual emphasis on winners”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 carousels, 1 reel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 33
0 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 72 words on average.
CTA templatesCadencePosts per week 15
0.2 posts a week between 13 Nov and 19 May. Less than one post a week.
Best posting windowsYour best post earned 3.5× the engagement of your weakest.
#1 · 0.7%
multi-frame, brand-forward compositions with prominent typography and logos
“brand”