Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.32). Recurring marks: giveaway mechanics, hand-raise or action-based gestures.
Your best post earns 2.4% engagement; the median post 1.9%. The one that landed opened with “caption narrative celebrating a historical milestone”.
4 images, 1 carousel across 5 posts. reels untested.
1 of 5 captions asks the reader to do anything. 0–17 hashtags per post. 47 words on average.
0.1 posts a week between 8 Mar and 17 Nov. Less than one post a week.
Your best post earned 2.4× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“caption narrative celebrating a historical milestone”, 2.4% ER.
“text overlays with event name and message”, 1.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
varied editorial and lifestyle framing with outdoor realism
Voice
“brand voice”
Recurring marks
- 01giveaway mechanics
- 02hand-raise or action-based gestures
- 03dog-friendly outdoor lifestyle
- 04gear in action
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 32
A 6-colour palette held across 7 posts (consistency 0.32). Recurring marks: giveaway mechanics, hand-raise or action-based gestures.
Fix in full reportHook strengthBest post vs. median 78
Your best post earns 2.4% engagement; the median post 1.9%. The one that landed opened with “caption narrative celebrating a historical milestone”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 images, 1 carousel across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 52
1 of 5 captions asks the reader to do anything. 0–17 hashtags per post. 47 words on average.
CTA templatesCadencePosts per week 14
0.1 posts a week between 8 Mar and 17 Nov. Less than one post a week.
Best posting windowsYour best post earned 2.4× the engagement of your weakest.
#1 · 2.4%
varied editorial and lifestyle framing with outdoor realism
“brand voice”