Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.13). Recurring marks: bold typography, brand logo placement.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Opening with a striking statistic”.
3 carousels, 2 reels across 5 posts. images untested.
4 of 5 captions ask the reader to do anything. 0 hashtags per post. 81 words on average.
35.0 posts a week between 30 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Opening with a striking statistic”, 0.2% ER.
“Opening mention of Armstrong and modern financial system”, 0.0% ER.
Extracted from the frames and captions, not from a brief.
text-overlay + bold headlines on data visuals
“concise, data-driven, authoritative”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.13). Recurring marks: bold typography, brand logo placement.
Fix in full reportYour best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Opening with a striking statistic”.
Hook formulas3 carousels, 2 reels across 5 posts. images untested.
Formats to test4 of 5 captions ask the reader to do anything. 0 hashtags per post. 81 words on average.
CTA templates35.0 posts a week between 30 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowstext-overlay + bold headlines on data visuals
“concise, data-driven, authoritative”