Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.07). Recurring marks: bold product emphasis, green brand backdrops.
Your best post earns 0.4% engagement; the median post 0.1%. The one that landed opened with “claim yours today”.
4 reels, 1 image across 5 posts. carousels untested.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 10 words on average.
3.5 posts a week between 20 Oct and 30 Oct.
Your best post earned 17× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“claim yours today”, 0.4% ER.
“text overlay”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand”
Recurring marks
- 01bold product emphasis
- 02green brand backdrops
- 03strong brand logo presence
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 7
A 6-colour palette held across 7 posts (consistency 0.07). Recurring marks: bold product emphasis, green brand backdrops.
Fix in full reportHook strengthBest post vs. median 29
Your best post earns 0.4% engagement; the median post 0.1%. The one that landed opened with “claim yours today”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 image across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 10 words on average.
CTA templatesCadencePosts per week 74
3.5 posts a week between 20 Oct and 30 Oct.
Best posting windowsYour best post earned 17× the engagement of your weakest.
#1 · 0.4%
“brand”