When buyers ask AI about marketing and advertising services, WPP is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. Reelax and Starbuzz.ai are named more often.
AI names WPP in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named WPP.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
WPP is fifth. Reelax is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Reelax 33% #1.0
- 02 Starbuzz.ai 33% #2.0
- 03 Qoruz 33% #4.0
- 04 Plixxo 33% #5.0
- 05 WPPYou 17% Not named
- 06 Influencer.in 17% #1.0
Buyers asked. AI answered. WPP was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
WPP loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Shopping for a specific need0 of 1
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Deciding what to look for0 of 1
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Comparing brands0 of 1
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Asking for someone like them1 of 1
recommending others
- Which of the 29 websites to get WPP onto first
- The questions to win, in the order to win them
- What to publish on WPP's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.23). Recurring marks: clear branding with WP Production imagery, robotics/AI tech demonstration.
Your best post earns 5.5% engagement; the median post 0.3%.
3 reels, 1 image, 1 carousel across 5 posts.
0 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 63 words on average.
2.7 posts a week between 16 Oct and 29 Oct.
Your best post earned 59× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“story”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand”
Recurring marks
- 01clear branding with WP Production imagery
- 02robotics/AI tech demonstration
- 03grid/rookie-friendly layout in carousels
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about marketing and advertising services, WPP is named in 1 of 6 answers.
WPP is fifth. Reelax is named almost twice as often.
- 01 Reelax 33% #1.0
- 02 Starbuzz.ai 33% #2.0
- 03 Qoruz 33% #4.0
- 04 Plixxo 33% #5.0
- 05 WPP YOU 17% Not named
- 06 Influencer.in 17% #1.0
Buyers asked. AI answered. WPP was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Comparing brands0 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 23
A 6-colour palette held across 7 posts (consistency 0.23). Recurring marks: clear branding with WP Production imagery, robotics/AI tech demonstration.
Fix in full reportHook strengthBest post vs. median 5
Your best post earns 5.5% engagement; the median post 0.3%.
Hook formulasFormat rangeReel · Carousel · Image 89
3 reels, 1 image, 1 carousel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 22
0 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 63 words on average.
CTA templatesCadencePosts per week 60
2.7 posts a week between 16 Oct and 29 Oct.
Best posting windowsYour best post earned 59× the engagement of your weakest.
#1 · 5.5%
“brand”