When buyers ask AI about HR software, Workable is named in 2 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. Greenhouse is named more often.
AI names Workable in 2 answers, but ties it to no single idea yet.
Read from the 2 answers that named Workable.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Workable is second. Greenhouse is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Greenhouse 67% #4.0
- 02 WorkableYou 33% #3.0
- 03 Zoho Recruit 33% #1.5
- 04 Paradox 33% #3.0
- 05 Deel 33% #3.5
- 06 HireVue 33% #7.5
Buyers asked. AI answered. Workable was not in it.
Two of the 4 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Workable loses most when buyers are deciding what to look for.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Deciding what to look for0 of 1
-
Comparing brands0 of 1
-
Asking for someone like them0 of 1
-
Asking which brand to buy1 of 2
-
Shopping for a specific need1 of 1
recommending others
- Which of the 21 websites to get Workable onto first
- The questions to win, in the order to win them
- What to publish on Workable's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.9% engagement; the median post 0.0%. The one that landed opened with “Are job interviews actually helping companies find the right people?”.
4 reels, 1 image across 5 posts. carousels untested.
2 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 68 words on average.
3.5 posts a week between 29 Sept and 9 Oct.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Are job interviews actually helping companies find the righ…”, 0.9% ER.
“Thank-you notes after a job interview: corporate performanc…”, 0.0% ER.
Educational posts average 0.5%, promotional posts 0.0%: 28× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Balanced and straightforward compositions with clear focal points
Voice
“Professional yet approachable, often using questions or bold claims to engage the audience and spark curiosity.”
Recurring marks
- 01Professional tone
- 02Clean design
- 03Focus on HR-related themes
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about HR software, Workable is named in 2 of 6 answers.
Workable is second. Greenhouse is named almost twice as often.
- 01 Greenhouse 67% #4.0
- 02 Workable YOU 33% #3.0
- 03 Zoho Recruit 33% #1.5
- 04 Paradox 33% #3.0
- 05 Deel 33% #3.5
- 06 HireVue 33% #7.5
Buyers asked. AI answered. Workable was not in it.
Every kind of question, and how often AI named you.
- Deciding what to look for0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Asking which brand to buy1 of 2
- Shopping for a specific need1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 0
Your best post earns 0.9% engagement; the median post 0.0%. The one that landed opened with “Are job interviews actually helping companies find the right people?”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 image across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 47
2 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 68 words on average.
CTA templatesCadencePosts per week 75
3.5 posts a week between 29 Sept and 9 Oct.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.9%
Balanced and straightforward compositions with clear focal points
“Professional yet approachable, often using questions or bold claims to engage the audience and spark curiosity.”