When buyers ask AI about Outdoor and travel gear, Wildcraft is named in 6 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
AI names Wildcraft in 6 answers, but ties it to no single idea yet.
Read from the 6 answers that named Wildcraft.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Wildcraft leads. American Tourister is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 WildcraftYou 100% #1.3
- 02 American Tourister 50% #2.3
- 03 Trawoc 33% #2.0
- 04 CarryPro 33% #2.5
- 05 EUME 33% #4.0
- 06 Tripole 17% #1.0
Wildcraft loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy2 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get Wildcraft onto first
- The questions to win, in the order to win them
- What to publish on Wildcraft's own site and Instagram
We read 6 answers. You have seen 0 of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.2% engagement; the median post 0.2%. The one that landed opened with “BUILT FOR THE COLD. MADE FOR THE UNSTOPPABLE.”.
4 reels, 1 carousel across 5 posts. images untested.
2 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 39 words on average.
0.6 posts a week between 28 Aug and 27 Oct. Less than one post a week.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“BUILT FOR THE COLD. MADE FOR THE UNSTOPPABLE.”, 0.2% ER.
“A sketch is only the beginning.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Focus on product details and design stages
Voice
“Confident and engaging, blending professional insights with motivational hooks.”
Recurring marks
- 01Sequential storytelling visuals
- 02Focus on craftsmanship and innovation
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Outdoor and travel gear, Wildcraft is named in 6 of 6 answers.
Wildcraft leads. American Tourister is next.
- 01 Wildcraft YOU 100% #1.3
- 02 American Tourister 50% #2.3
- 03 Trawoc 33% #2.0
- 04 CarryPro 33% #2.5
- 05 EUME 33% #4.0
- 06 Tripole 17% #1.0
Every kind of question, and how often AI named you.
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen no.
Seven posts, scored on four things.
Hook strengthBest post vs. median 74
Your best post earns 0.2% engagement; the median post 0.2%. The one that landed opened with “BUILT FOR THE COLD. MADE FOR THE UNSTOPPABLE.”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 carousel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 58
2 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 39 words on average.
CTA templatesCadencePosts per week 22
0.6 posts a week between 28 Aug and 27 Oct. Less than one post a week.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.2%
Focus on product details and design stages
“Confident and engaging, blending professional insights with motivational hooks.”