Prepared for WHACKK SPORTS COMPANY

IIYour Instagram, read by AI

Seven posts, scored on five things.

Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.

01Visual identity
02Hook strength
03Format range
04Captions & CTAs
05Cadence

Content score

Average of the five scores below

155.9K

Followers

3.7%

Best post ER

0.3%

Median post ER

Scorecard

Where the feed is strong, and where it leaks.

Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.

Visual identity

Palette, layout, marks

A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: brand logo visible, bold product features emphasized.

Fix in full report

Hook strength

Best post vs. median

Your best post earns 3.7% engagement; the median post 0.3%. The one that landed opened with “visual focus on product use”.

Hook formulas

Format range

Reel · Carousel · Image

5 of 5 posts are reels. carousels and images untested.

Formats to test

Captions & CTAs

Asks, hashtags, length

0 of 5 captions ask the reader to do anything. 4–30 hashtags per post. 80 words on average.

CTA templates

Cadence

Posts per week

1.4 posts a week between 9 Oct and 2 Nov.

Best posting windows

Posts that worked

Your best post earned 41× the engagement of your weakest.

Ranked by engagement rate. What each one did differently is read from the frame and the caption.

#1 · 3.7% ERReel · 9 Oct 2026

The hook

“visual focus on product use”

Why it worked

01clear product focus with lifestyle context
02strong sale language in caption

5,710 likes44 comments

#2 · 0.7% ER

bullet-style feature highlights in caption

clear product features and benefits

#3 · 0.3% ER

demonstration of adjustability

Clear emphasis on adjustable size and safety features

Every post

All 5 posts, by engagement rate.

One bar per post, in the order they went out. Hover a bar to see its date and rate.

Post 1
Post 2
Post 3
Post 4
Post 5

Best

“visual focus on product use”, 3.7% ER.

Weakest

“brand emphasis on padding”, 0.1% ER.

Brand signature

What makes a post recognisably yours.

Extracted from the frames and captions, not from a brief.

Your palette · 6 colours · consistency 0.29share of frame

#FFFFFF100%

#00000050%

#1E3A8A50%

#2D374850%

#1A202C25%

#1E90FF25%

Look

rule_of_thirdscentered

studio natural mix polished product with lifestyle context subtle product motion and user interaction

Voice

“brand”

Avg caption

80 words

Language

English

craft and durabilityorganized gearready for workoutsmade for travel

Recurring marks

01brand logo visible
02bold product features emphasized

Subjects, by frequency

gym bag

skating bag

tennis bag

roller skates

earbuds

In the full report

What the accounts competing for your audience are doing that you are not.

The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.

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Named.

Competitors

The accounts fighting for the same attention, and how your content performs next to theirs.

Mapped.

Positioning

Where you sit against them, and the ground nobody in your category is holding.

Ranked.

Recommendations

Every fix on the scorecard, with the post each one comes from.

Drafted.

Content ideas

Post concepts in your palette and voice, each with a format, an angle and a caption.

Included.

Posts

Part of the full analysis.

nayavo.

Part II · Your Instagram

Seven posts, scored on five things.

27/100

155.9K

Followers

3.7%

Best post ER

0.3%

Median ER

01Scorecard · tap to open

Visual identityPalette, layout, marks 29

A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: brand logo visible, bold product features emphasized.

Fix in full report

Hook strengthBest post vs. median 9

Your best post earns 3.7% engagement; the median post 0.3%. The one that landed opened with “visual focus on product use”.

Hook formulas

Format rangeReel · Carousel · Image 20

5 of 5 posts are reels. carousels and images untested.

Formats to test

Captions & CTAsAsks, hashtags, length 40

0 of 5 captions ask the reader to do anything. 4–30 hashtags per post. 80 words on average.

CTA templates

CadencePosts per week 38

1.4 posts a week between 9 Oct and 2 Nov.

Best posting windows

02Posts that worked

Your best post earned 41× the engagement of your weakest.

#1 · 3.7%

The hook

“visual focus on product use”

Reel · 9 Oct 2026 · 5,710 likes

01clear product focus with lifestyle context

02strong sale language in caption

#2 · 0.7% ER

bullet-style feature highlights in caption

clear product features and benefits

#3 · 0.3% ER

demonstration of adjustability

Clear emphasis on adjustable size and safety features

03All 5 posts, by engagement

9 Oct2 Nov

Best · “visual focus on product use”, 3.7% ER.

Weakest · “brand emphasis on padding”, 0.1% ER.

04Brand signature

100%

50%

rule_of_thirdscentered

In the full report

What your competitors are doing that you are not.

Named.Competitors, account by account

Mapped.Your position and the open ground

Ranked.Every fix, with the post it comes from

Drafted.Post ideas in your palette and voice

Included.Part of the full analysis

Full report for @whackk.in

5 fixes · competitors · AI answers

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