Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “fact_vs_fiction”.
4 reels, 1 carousel across 5 posts. images untested.
0 of 5 captions ask the reader to do anything. 1–4 hashtags per post. 95 words on average.
10.8 posts a week between 27 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 23× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“fact_vs_fiction”, 0.2% ER.
“opening_question”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
mixed: reels with concise cuts and on-screen text overlays; carousels with text overlays and in-situ settings; emphasis on authentic, in-frame subjects
Voice
“brand_voice”
Recurring marks
- 01UNESCO authority and credibility
- 02education-focused storytelling
- 03global cultural heritage
- 04intercultural dialogue
- 05fact-checking and media literacy
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on four things.
Hook strengthBest post vs. median 27
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “fact_vs_fiction”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 carousel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 26
0 of 5 captions ask the reader to do anything. 1–4 hashtags per post. 95 words on average.
CTA templatesCadencePosts per week 95
10.8 posts a week between 27 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 23× the engagement of your weakest.
#1 · 0.2%
mixed: reels with concise cuts and on-screen text overlays; carousels with text overlays and in-situ settings; emphasis on authentic, in-frame subjects
“brand_voice”