Read from their two most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
2 of 2 posts are reels. carousels and images untested.
2 of 2 captions ask the reader to do anything. 4–5 hashtags per post.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
Extracted from the frames and captions, not from a brief.
“brand”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo does2 of 2 posts are reels. carousels and images untested.
Formats to test2 of 2 captions ask the reader to do anything. 4–5 hashtags per post.
CTA templates“brand”