When buyers ask AI about Online exam preparation, Unacademy is named in 5 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Unacademy.
Read from the 5 answers that named Unacademy.
AI links Unacademy with this more than any other theme, and rarely credits it for leading learning platform. The full report shows the exact wording from each answer.
Unacademy leads. Testbook is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 UnacademyYou 83% #2.2
- 02 Testbook 83% #2.8
- 03 Physics Wallah 67% #3.8
- 04 BYJU'S 50% #2.7
- 05 Embibe 50% #5.3
- 06 Adda247 33% #4.0
Buyers asked. AI answered. Unacademy was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Unacademy loses most when buyers are comparing brands.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
-
Comparing brands0 of 1
-
Asking which brand to buy2 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 8 websites to get Unacademy onto first
- The questions to win, in the order to win them
- What to publish on Unacademy's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.1% engagement; the median post 0.1%.
4 reels, 1 carousel across 5 posts. images untested.
1 of 5 captions asks the reader to do anything. 5–10 hashtags per post. 5 words on average.
3.6 posts a week between 26 Aug and 5 Sept.
Your best post earned 6.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
Inspirational posts average 0.1%, educational posts 0.0%: 3.3× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Focus on relatable and cultural themes
Voice
“Speaking directly to students and teachers, often with a motivational tone and cultural relevance.”
Recurring marks
- 01#letscrackit
- 02cultural celebrations
- 03motivational themes
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Online exam preparation, Unacademy is named in 5 of 6 answers.
Unacademy leads. Testbook is next.
- 01 Unacademy YOU 83% #2.2
- 02 Testbook 83% #2.8
- 03 Physics Wallah 67% #3.8
- 04 BYJU'S 50% #2.7
- 05 Embibe 50% #5.3
- 06 Adda247 33% #4.0
Buyers asked. AI answered. Unacademy was not in it.
Every kind of question, and how often AI named you.
- Comparing brands0 of 1
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen one.
Seven posts, scored on four things.
Hook strengthBest post vs. median 77
Your best post earns 0.1% engagement; the median post 0.1%.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 carousel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 52
1 of 5 captions asks the reader to do anything. 5–10 hashtags per post. 5 words on average.
CTA templatesCadencePosts per week 76
3.6 posts a week between 26 Aug and 5 Sept.
Best posting windowsYour best post earned 6.7× the engagement of your weakest.
#1 · 0.1%
Focus on relatable and cultural themes
“Speaking directly to students and teachers, often with a motivational tone and cultural relevance.”