When buyers ask AI about enterprise Linux operating system, Canonical Ubuntu is named in 5 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. No brand is named more often.
The one idea AI attaches to Canonical Ubuntu.
Read from the 5 answers that named Canonical Ubuntu.
AI links Canonical Ubuntu with this more than any other theme, and rarely credits it for widest hardware support. The full report shows the exact wording from each answer.
Canonical Ubuntu leads. Red Hat is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Canonical UbuntuYou 83% #1.8
- 02 Red Hat 83% #1.8
- 03 SUSE 67% #2.2
- 04 Docker 17% #1.0
- 05 Mozilla 17% #2.0
- 06 GitHub 17% #3.0
Buyers asked. AI answered. Canonical Ubuntu was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Canonical Ubuntu loses most when buyers are asking for someone like them.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking for someone like them0 of 1
-
Asking which brand to buy2 of 2
-
Comparing brands1 of 1
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
recommending others
- Which of the 0 websites to get Canonical Ubuntu onto first
- The questions to win, in the order to win them
- What to publish on Canonical Ubuntu's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Eight posts, scored on five things.
Read from their eight most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 8 posts (consistency 0.16). Recurring marks: Orange Ubuntu logo tile on a dark template, Dark, consistent title-card layout across posts.
Your best post earns 0.4% engagement; the median post 0.1%. The one that landed opened with “Build a fully local AI coding agent on Ubuntu”.
3 carousels, 2 reels across 5 posts. images untested.
4 of 5 captions ask the reader to do anything. 0–6 hashtags per post. 44 words on average.
2.9 posts a week between 27 Oct and 8 Nov.
Your best post earned 14× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Build a fully local AI coding agent on Ubuntu”, 0.4% ER.
“More speakers, more sessions”, 0.0% ER.
Educational posts average 0.2%, promotional posts 0.1%: 1.7× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Bold title set high on a dark field, with real product UI or terminal footage filling the lower half
Voice
“Plain, factual and confident, leading with a hook and closing on a link-in-bio prompt”
Recurring marks
- 01Orange Ubuntu logo tile on a dark template
- 02Dark, consistent title-card layout across posts
- 03Monospace type and terminal footage for developer content
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about enterprise Linux operating system, Canonical Ubuntu is named in 5 of 6 answers.
Canonical Ubuntu leads. Red Hat is next.
- 01 Canonical Ubuntu YOU 83% #1.8
- 02 Red Hat 83% #1.8
- 03 SUSE 67% #2.2
- 04 Docker 17% #1.0
- 05 Mozilla 17% #2.0
- 06 GitHub 17% #3.0
Buyers asked. AI answered. Canonical Ubuntu was not in it.
Every kind of question, and how often AI named you.
- Asking for someone like them0 of 1
- Asking which brand to buy2 of 2
- Comparing brands1 of 1
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen one.
Eight posts, scored on five things.
Visual identityPalette, layout, marks 16
A 6-colour palette held across 8 posts (consistency 0.16). Recurring marks: Orange Ubuntu logo tile on a dark template, Dark, consistent title-card layout across posts.
Fix in full reportHook strengthBest post vs. median 42
Your best post earns 0.4% engagement; the median post 0.1%. The one that landed opened with “Build a fully local AI coding agent on Ubuntu”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 reels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 65
4 of 5 captions ask the reader to do anything. 0–6 hashtags per post. 44 words on average.
CTA templatesCadencePosts per week 63
2.9 posts a week between 27 Oct and 8 Nov.
Best posting windowsYour best post earned 14× the engagement of your weakest.
#1 · 0.4%
Bold title set high on a dark field, with real product UI or terminal footage filling the lower half
“Plain, factual and confident, leading with a hook and closing on a link-in-bio prompt”