Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 4-colour palette held across 10 posts (consistency 0.80). Recurring marks: vibrant orange branding, branded microphone.
Your best post earns 3.0% engagement; the median post 1.1%. The one that landed opened with “360 blikken! 🤯”.
7 reels, 2 images, 1 carousel across 10 posts.
7 of 10 captions ask the reader to do anything. 0–5 hashtags per post. 45 words on average.
0.6 posts a week between 8 May and 27 Aug. Less than one post a week.
Your best post earned 21× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
- 01High energy presenter
- 02Clear visual proof of the prize delivery which builds trust
- 03Branded microphone adds a professional 'on-the-scene' reporter feel
All 10 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“360 blikken! 🤯”, 3.0% ER.
“Heb je passie voor het creëren van pakkende content...”, 0.1% ER.
Promotional posts average 1.4%, lifestyle posts 0.8%: 1.7× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Subjects are typically centered and framed closely, often featuring a presenter holding a microphone or products positioned directly in the foreground.
Voice
“Playful, energetic, and highly relatable Dutch student slang. Frequently uses direct address ('jij', 'jouw studentenhuis') and first-person plural ('we') to foster a community-driven, peer-to-peer vibe.”
Recurring marks
- 01vibrant orange branding
- 02branded microphone
- 03bold white-and-orange text overlays
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesTen posts, scored on five things.
Visual identityPalette, layout, marks 80
A 4-colour palette held across 10 posts (consistency 0.80). Recurring marks: vibrant orange branding, branded microphone.
Fix in full reportHook strengthBest post vs. median 38
Your best post earns 3.0% engagement; the median post 1.1%. The one that landed opened with “360 blikken! 🤯”.
Hook formulasFormat rangeReel · Carousel · Image 78
7 reels, 2 images, 1 carousel across 10 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 70
7 of 10 captions ask the reader to do anything. 0–5 hashtags per post. 45 words on average.
CTA templatesCadencePosts per week 23
0.6 posts a week between 8 May and 27 Aug. Less than one post a week.
Best posting windowsYour best post earned 21× the engagement of your weakest.
#1 · 3.0%Subjects are typically centered and framed closely, often featuring a presenter holding a microphone or products positioned directly in the foreground.
“Playful, energetic, and highly relatable Dutch student slang. Frequently uses direct address ('jij', 'jouw studentenhuis') and first-person plural ('we') to foster a community-driven, peer-to-peer vibe.”