Six posts, scored on five things.
Read from their six most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 6 posts (consistency 0.47). Recurring marks: bold product claims, rating badges / verdicts.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “bold claim”.
5 of 5 posts are carousels. reels and images untested.
2 of 5 captions ask the reader to do anything. 5 hashtags per post. 62 words on average.
4.9 posts a week between 28 Oct and 4 Nov.
Your best post earned 2.5× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“bold claim”, 0.1% ER.
“rating stars”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
grid-based product showcase with strong typography
Voice
“brand”
Recurring marks
- 01bold product claims
- 02rating badges / verdicts
- 03trusted review badge
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSix posts, scored on five things.
Visual identityPalette, layout, marks 47
A 6-colour palette held across 6 posts (consistency 0.47). Recurring marks: bold product claims, rating badges / verdicts.
Fix in full reportHook strengthBest post vs. median 60
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “bold claim”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are carousels. reels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 64
2 of 5 captions ask the reader to do anything. 5 hashtags per post. 62 words on average.
CTA templatesCadencePosts per week 95
4.9 posts a week between 28 Oct and 4 Nov.
Best posting windowsYour best post earned 2.5× the engagement of your weakest.
#1 · 0.1%
grid-based product showcase with strong typography
“brand”