When buyers ask AI about Health & Wellness Products, TrueBasics is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. MuscleBlaze and Optimum Nutrition are named more often.
AI names TrueBasics in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named TrueBasics.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
TrueBasics is number 8. MuscleBlaze is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 MuscleBlaze 50% #1.3
- 02 Optimum Nutrition 50% #2.7
- 03 GNC 33% #2.5
- 04 Nutrabay 33% #3.0
- 05 Oziva 33% #3.0
- 08 TrueBasicsYou 17% Not named
Buyers asked. AI answered. TrueBasics was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
TrueBasics loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Shopping for a specific need0 of 1
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Deciding what to look for0 of 1
-
Asking for someone like them0 of 1
-
Comparing brands1 of 1
recommending others
- Which of the 35 websites to get TrueBasics onto first
- The questions to win, in the order to win them
- What to publish on TrueBasics's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.42). Recurring marks: use of natural elements, bold text overlays.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “A lot goes into making sure - LESS goes in!”.
3 reels, 2 images across 5 posts. carousels untested.
3 of 5 captions ask the reader to do anything. 5 hashtags per post. 41 words on average.
3.2 posts a week between 26 Oct and 6 Nov.
Your best post earned 4.8× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“A lot goes into making sure - LESS goes in!”, 0.0% ER.
“bold text overlay”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Clean and professional visuals with a focus on centered and lifestyle compositions.
Voice
“We speak directly to our audience with a friendly, engaging tone, emphasizing the clean and natural qualities of our products.”
Recurring marks
- 01use of natural elements
- 02bold text overlays
- 03focus on product benefits
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Health & Wellness Products, TrueBasics is named in 1 of 6 answers.
TrueBasics is number 8. MuscleBlaze is named almost twice as often.
- 01 MuscleBlaze 50% #1.3
- 02 Optimum Nutrition 50% #2.7
- 03 GNC 33% #2.5
- 04 Nutrabay 33% #3.0
- 05 Oziva 33% #3.0
- 08 TrueBasics YOU 17% Not named
Buyers asked. AI answered. TrueBasics was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Asking for someone like them0 of 1
- Comparing brands1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 42
A 6-colour palette held across 7 posts (consistency 0.42). Recurring marks: use of natural elements, bold text overlays.
Fix in full reportHook strengthBest post vs. median 60
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “A lot goes into making sure - LESS goes in!”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 images across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 76
3 of 5 captions ask the reader to do anything. 5 hashtags per post. 41 words on average.
CTA templatesCadencePosts per week 70
3.2 posts a week between 26 Oct and 6 Nov.
Best posting windowsYour best post earned 4.8× the engagement of your weakest.
#1 · 0.0%
Clean and professional visuals with a focus on centered and lifestyle compositions.
“We speak directly to our audience with a friendly, engaging tone, emphasizing the clean and natural qualities of our products.”