Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.27). Recurring marks: bold typography overlays, brand logo in corner.
Your best post earns 0.7% engagement; the median post 0.2%. The one that landed opened with “opening bold claim”.
3 images, 2 reels across 5 posts. carousels untested.
5 of 5 captions ask the reader to do anything. 4–8 hashtags per post. 47 words on average.
2.5 posts a week between 4 Oct and 18 Oct.
Your best post earned 4.0× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening bold claim”, 0.7% ER.
“Anne Currie shares insights on sustainable tech”, 0.2% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
overlay-heavy typography with bold branding
Voice
“authoritative, tech-focused”
Recurring marks
- 01bold typography overlays
- 02brand logo in corner
- 03text overlays
- 04blue tint overlays
- 05consistent color palette
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 27
A 6-colour palette held across 7 posts (consistency 0.27). Recurring marks: bold typography overlays, brand logo in corner.
Fix in full reportHook strengthBest post vs. median 33
Your best post earns 0.7% engagement; the median post 0.2%. The one that landed opened with “opening bold claim”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 images, 2 reels across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
5 of 5 captions ask the reader to do anything. 4–8 hashtags per post. 47 words on average.
CTA templatesCadencePosts per week 57
2.5 posts a week between 4 Oct and 18 Oct.
Best posting windowsYour best post earned 4.0× the engagement of your weakest.
#1 · 0.7%
overlay-heavy typography with bold branding
“authoritative, tech-focused”