When buyers ask AI about career development platform, The Muse is named in 2 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. BetterUp is named more often.
AI names The Muse in 2 answers, but ties it to no single idea yet.
Read from the 2 answers that named The Muse.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
The Muse is second. BetterUp is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 BetterUp 67% #1.0
- 02 The MuseYou 33% #5.0
- 03 Indeed 33% #2.0
- 04 Right Management 33% #2.0
- 05 CoachHub 33% #3.5
- 06 Career.io 33% #5.0
Buyers asked. AI answered. The Muse was not in it.
Two of the 4 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
The Muse loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
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Deciding what to look for0 of 1
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Asking for someone like them0 of 1
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Asking which brand to buy1 of 2
-
Comparing brands1 of 1
recommending others
- Which of the 28 websites to get The Muse onto first
- The questions to win, in the order to win them
- What to publish on The Muse's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.60). Recurring marks: consistent text overlays, professional and clean design.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Why are you interested in this role?”.
5 of 5 posts are images. reels and carousels untested.
5 of 5 captions ask the reader to do anything. 0–4 hashtags per post. 40 words on average.
0.9 posts a week between 22 Sept and 2 Nov. Less than one post a week.
Your best post earned 3.1× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Why are you interested in this role?”, 0.0% ER.
“Find work that's worth it”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Consistently centered compositions with clean and professional layouts.
Voice
“Direct, professional, and actionable — speaking to the audience with clear and concise advice.”
Recurring marks
- 01consistent text overlays
- 02professional and clean design
- 03actionable messaging
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about career development platform, The Muse is named in 2 of 6 answers.
The Muse is second. BetterUp is named almost twice as often.
- 01 BetterUp 67% #1.0
- 02 The Muse YOU 33% #5.0
- 03 Indeed 33% #2.0
- 04 Right Management 33% #2.0
- 05 CoachHub 33% #3.5
- 06 Career.io 33% #5.0
Buyers asked. AI answered. The Muse was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Asking for someone like them0 of 1
- Asking which brand to buy1 of 2
- Comparing brands1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 60
A 6-colour palette held across 7 posts (consistency 0.60). Recurring marks: consistent text overlays, professional and clean design.
Fix in full reportHook strengthBest post vs. median 64
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Why are you interested in this role?”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are images. reels and carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 78
5 of 5 captions ask the reader to do anything. 0–4 hashtags per post. 40 words on average.
CTA templatesCadencePosts per week 27
0.9 posts a week between 22 Sept and 2 Nov. Less than one post a week.
Best posting windowsYour best post earned 3.1× the engagement of your weakest.
#1 · 0.0%
Consistently centered compositions with clean and professional layouts.
“Direct, professional, and actionable — speaking to the audience with clear and concise advice.”