Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 4.0% engagement; the median post 2.3%. The one that landed opened with “WAIT, I THOUGHT THEY SAID THE QUEEN WAS DEAD.”.
3 reels, 2 carousels across 5 posts. images untested.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 29 words on average.
0.3 posts a week between 7 Jul and 1 Nov. Less than one post a week.
Your best post earned 3.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“WAIT, I THOUGHT THEY SAID THE QUEEN WAS DEAD.”, 4.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“Unfiltered, bold, and humorous with a mix of personal anecdotes and cultural commentary.”
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on four things.
Hook strengthBest post vs. median 58
Your best post earns 4.0% engagement; the median post 2.3%. The one that landed opened with “WAIT, I THOUGHT THEY SAID THE QUEEN WAS DEAD.”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 29 words on average.
CTA templatesCadencePosts per week 17
0.3 posts a week between 7 Jul and 1 Nov. Less than one post a week.
Best posting windowsYour best post earned 3.7× the engagement of your weakest.
#1 · 4.0%
“Unfiltered, bold, and humorous with a mix of personal anecdotes and cultural commentary.”