Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.26). Recurring marks: real-text submissions, text-message meme format.
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “caption_text”.
5 of 5 posts are images. reels and carousels untested.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 6 words on average.
0.7 posts a week between 27 Aug and 19 Oct. Less than one post a week.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“caption_text”, 0.1% ER.
“relatable breakup text”, 0.1% ER.
Extracted from the frames and captions, not from a brief.
scene-style chat screenshot with keyboard and bubbles
“witty, relatable”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.26). Recurring marks: real-text submissions, text-message meme format.
Fix in full reportYour best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “caption_text”.
Hook formulas5 of 5 posts are images. reels and carousels untested.
Formats to test0 of 5 captions ask the reader to do anything. 0 hashtags per post. 6 words on average.
CTA templates0.7 posts a week between 27 Aug and 19 Oct. Less than one post a week.
Best posting windowsscene-style chat screenshot with keyboard and bubbles
“witty, relatable”