When buyers ask AI about tea subscription service, Tea Runners is named in 5 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Tea Runners.
Read from the 5 answers that named Tea Runners.
AI links Tea Runners with this more than any other theme, and rarely credits it for premium teas. The full report shows the exact wording from each answer.
Tea Runners leads. The Tea Spot is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Tea RunnersYou 83% #1.4
- 02 The Tea Spot 50% #4.7
- 03 Rare Tea Company 33% #2.5
- 04 Amazing Clubs 33% #3.0
- 05 Art of Tea 33% #3.5
- 06 The Republic of Tea 33% #4.5
Buyers asked. AI answered. Tea Runners was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Tea Runners loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy1 of 2
-
Shopping for a specific need1 of 1
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Deciding what to look for1 of 1
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Comparing brands1 of 1
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Asking for someone like them1 of 1
recommending others
- Which of the 6 websites to get Tea Runners onto first
- The questions to win, in the order to win them
- What to publish on Tea Runners's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Three posts, scored on five things.
Read from their three most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 3 posts (consistency 0.67). Recurring marks: warm and inviting visuals, seasonal themes.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “POV: it’s finally Fall and Salty Caramel Pumpkin Black is back at Tea Runners”.
3 of 3 posts are reels. carousels and images untested.
3 of 3 captions ask the reader to do anything. 5 hashtags per post. 33 words on average.
0.9 posts a week between 14 Oct and 7 Nov. Less than one post a week.
Your best post earned 2.4× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 3 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“POV: it’s finally Fall and Salty Caramel Pumpkin Black is b…”, 0.2% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Products are often the central focus, framed with complementary decor and props.
Voice
“We speak directly to tea lovers, sharing our passion for tea with a warm and inviting tone that feels like a conversation with a friend.”
Recurring marks
- 01warm and inviting visuals
- 02seasonal themes
- 03text overlays with key messages
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about tea subscription service, Tea Runners is named in 5 of 6 answers.
Tea Runners leads. The Tea Spot is next.
- 01 Tea Runners YOU 83% #1.4
- 02 The Tea Spot 50% #4.7
- 03 Rare Tea Company 33% #2.5
- 04 Amazing Clubs 33% #3.0
- 05 Art of Tea 33% #3.5
- 06 The Republic of Tea 33% #4.5
Buyers asked. AI answered. Tea Runners was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy1 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen one.
Three posts, scored on five things.
Visual identityPalette, layout, marks 67
A 6-colour palette held across 3 posts (consistency 0.67). Recurring marks: warm and inviting visuals, seasonal themes.
Fix in full reportHook strengthBest post vs. median 64
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “POV: it’s finally Fall and Salty Caramel Pumpkin Black is back at Tea Runners”.
Hook formulasFormat rangeReel · Carousel · Image 20
3 of 3 posts are reels. carousels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
3 of 3 captions ask the reader to do anything. 5 hashtags per post. 33 words on average.
CTA templatesCadencePosts per week 28
0.9 posts a week between 14 Oct and 7 Nov. Less than one post a week.
Best posting windowsYour best post earned 2.4× the engagement of your weakest.
#1 · 0.2%
Products are often the central focus, framed with complementary decor and props.
“We speak directly to tea lovers, sharing our passion for tea with a warm and inviting tone that feels like a conversation with a friend.”