Six posts, scored on five things.
Read from their six most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Visual consistency 0.30 across 6 posts. Recurring marks: early-access emphasis, brand branding on overlays.
Your best post earns 0.4% engagement; the median post 0.3%. The one that landed opened with “comment below”.
3 reels, 1 carousel, 1 image across 5 posts.
1 of 5 captions asks the reader to do anything. 0–5 hashtags per post. 16 words on average.
0.8 posts a week between 16 Sept and 31 Oct. Less than one post a week.
Your best post earned 3.6× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“comment below”, 0.4% ER.
“text overlay on video: 'The power of lighting in a room's s…”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand”
Recurring marks
- 01early-access emphasis
- 02brand branding on overlays
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSix posts, scored on five things.
Visual identityPalette, layout, marks 30
Visual consistency 0.30 across 6 posts. Recurring marks: early-access emphasis, brand branding on overlays.
Fix in full reportHook strengthBest post vs. median 72
Your best post earns 0.4% engagement; the median post 0.3%. The one that landed opened with “comment below”.
Hook formulasFormat rangeReel · Carousel · Image 89
3 reels, 1 carousel, 1 image across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 46
1 of 5 captions asks the reader to do anything. 0–5 hashtags per post. 16 words on average.
CTA templatesCadencePosts per week 26
0.8 posts a week between 16 Sept and 31 Oct. Less than one post a week.
Best posting windowsYour best post earned 3.6× the engagement of your weakest.
#1 · 0.4%
“brand”