We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
Read from the 6 answers that named Spot Light The Media Institute.
AI links Spot Light The Media Institute with this more than any other theme, and rarely credits it for training approach. The full report shows the exact wording from each answer.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.16).
Your best post earns 27.6% engagement; the median post 18.4%. The one that landed opened with “tutorial steps”.
4 reels, 1 image across 5 posts. carousels untested.
4 of 5 captions ask the reader to do anything. 4–15 hashtags per post. 62 words on average.
2.9 posts a week between 15 Oct and 27 Oct.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“tutorial steps”, 27.6% ER.
“Bold event name typography”, 1.0% ER.
Extracted from the frames and captions, not from a brief.
“educational, instructional”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
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When buyers ask AI about Media and entertainment training, Spot Light The Media Institute is named in 6 of 6 answers.
A 6-colour palette held across 7 posts (consistency 0.16).
Fix in full reportYour best post earns 27.6% engagement; the median post 18.4%. The one that landed opened with “tutorial steps”.
Hook formulas4 reels, 1 image across 5 posts. carousels untested.
Formats to test4 of 5 captions ask the reader to do anything. 4–15 hashtags per post. 62 words on average.
CTA templates2.9 posts a week between 15 Oct and 27 Oct.
Best posting windows“educational, instructional”