Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.1% engagement; the median post 0.1%.
5 of 5 posts are reels. carousels and images untested.
2 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 60 words on average.
2.1 posts a week between 5 Oct and 22 Oct.
Your best post earned 5.0× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening question about AI reshaping security”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“brand voice”
Recurring marks
- 01employee spotlight
- 02executive attribution
- 03event tie-ins
- 04link-in-bio CTAs
- 05branded event Hashtags
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on four things.
Hook strengthBest post vs. median 42
Your best post earns 0.1% engagement; the median post 0.1%.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are reels. carousels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 38
2 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 60 words on average.
CTA templatesCadencePosts per week 49
2.1 posts a week between 5 Oct and 22 Oct.
Best posting windowsYour best post earned 5.0× the engagement of your weakest.
#1 · 0.1%
“brand voice”