When buyers ask AI about Underwear and loungewear, SKIMS is not in the answers yet.
Jockey is named in 100% of the same answers. All 6 questions are open ground, and the full report shows which ones to win first.
AI has not described SKIMS yet.
Nothing to read yet. This fills in as soon as AI names SKIMS.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
named across the 6 answers where SKIMS was not.
- The 6 questions to win, ranked by how easy they are
- The websites AI read before it answered
- What to publish so AI can name SKIMS
Jockey leads. SKIMS can enter with one mention.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Jockey 100% #1.5
- 02 Enamor 100% #2.0
- 03 Zivame 83% #2.8
- 04 Clovia 67% #3.8
- 05 Lux Cozi 67% #4.0
- — SKIMSYou 0% Not named
Buyers asked. AI answered. SKIMS was not in it.
Two of the 6 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
SKIMS is missing from every kind of question buyers ask.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
-
Comparing brands0 of 1
-
Shopping for a specific need0 of 1
-
Asking for someone like them0 of 1
-
Deciding what to look for0 of 1
recommending others
- Which of the 0 websites to get SKIMS onto first
- The questions to win, in the order to win them
- What to publish on SKIMS's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Eight posts, scored on five things.
Read from their eight most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 8 posts (consistency 0.13). Recurring marks: Co-branded logo lockups, Seasonal wordplay on the brand name.
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “It's beginning to look a lot like SKIMSmas.”.
3 reels, 1 image, 1 carousel across 5 posts.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 21 words on average.
17.5 posts a week between 6 Nov and 8 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 6.4× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“It's beginning to look a lot like SKIMSmas.”, 0.3% ER.
“Festive flannel prints meet our flirtiest silhouettes”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Vertical frames that centre either the product or the model in soft interior settings
Voice
“Short punchy lines that mix holiday wordplay with confident product statements.”
Recurring marks
- 01Co-branded logo lockups
- 02Seasonal wordplay on the brand name
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Underwear and loungewear, SKIMS is not in the answers yet.
Jockey leads. SKIMS can enter with one mention.
- 01 Jockey 100% #1.5
- 02 Enamor 100% #2.0
- 03 Zivame 83% #2.8
- 04 Clovia 67% #3.8
- 05 Lux Cozi 67% #4.0
- — SKIMS YOU 0% Not named
Buyers asked. AI answered. SKIMS was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Comparing brands0 of 1
- Shopping for a specific need0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for0 of 1
We read 6 answers. You have seen two.
Eight posts, scored on five things.
Visual identityPalette, layout, marks 13
A 6-colour palette held across 8 posts (consistency 0.13). Recurring marks: Co-branded logo lockups, Seasonal wordplay on the brand name.
Fix in full reportHook strengthBest post vs. median 42
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “It's beginning to look a lot like SKIMSmas.”.
Hook formulasFormat rangeReel · Carousel · Image 89
3 reels, 1 image, 1 carousel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 21 words on average.
CTA templatesCadencePosts per week 95
17.5 posts a week between 6 Nov and 8 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 6.4× the engagement of your weakest.
#1 · 0.3%
Vertical frames that centre either the product or the model in soft interior settings
“Short punchy lines that mix holiday wordplay with confident product statements.”