When buyers ask AI about Online travel booking, Secret Escapes is named in 3 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Secret Escapes.
Read from the 3 answers that named Secret Escapes.
AI links Secret Escapes with this more than any other theme, and rarely credits it for curated luxury stays. The full report shows the exact wording from each answer.
Secret Escapes leads. Voyage Privé is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Secret EscapesYou 50% #1.0
- 02 Voyage Privé 33% #3.5
- 03 Luxury Escapes 33% #4.5
- 04 Google Hotels 17% #1.0
- 05 Traveliva 17% #1.0
- 06 loveholidays 17% #1.0
Buyers asked. AI answered. Secret Escapes was not in it.
Two of the 3 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Secret Escapes loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
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Comparing brands0 of 1
-
Asking which brand to buy1 of 2
-
Deciding what to look for1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 21 websites to get Secret Escapes onto first
- The questions to win, in the order to win them
- What to publish on Secret Escapes's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Save up to 42% on a luxury spa weekend in Bath.”.
4 reels, 1 carousel across 5 posts. images untested.
5 of 5 captions ask the reader to do anything. 3–5 hashtags per post. 64 words on average.
4.4 posts a week between 20 Oct and 28 Oct.
Your best post earned 2.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Save up to 42% on a luxury spa weekend in Bath.”, 0.0% ER.
“Your favourite novels, but make it a real-life trip.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
““Imagine the stay, see the value, and save the escape for when you’re ready.””
Recurring marks
- 01Pair a clear hotel-deal proposition with evocative language about the stay.
- 02Frame travel as an inviting escape, balancing luxury with value.
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Online travel booking, Secret Escapes is named in 3 of 6 answers.
Secret Escapes leads. Voyage Privé is next.
- 01 Secret Escapes YOU 50% #1.0
- 02 Voyage Privé 33% #3.5
- 03 Luxury Escapes 33% #4.5
- 04 Google Hotels 17% #1.0
- 05 Traveliva 17% #1.0
- 06 loveholidays 17% #1.0
Buyers asked. AI answered. Secret Escapes was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Comparing brands0 of 1
- Asking which brand to buy1 of 2
- Deciding what to look for1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 69
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Save up to 42% on a luxury spa weekend in Bath.”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 carousel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 94
5 of 5 captions ask the reader to do anything. 3–5 hashtags per post. 64 words on average.
CTA templatesCadencePosts per week 92
4.4 posts a week between 20 Oct and 28 Oct.
Best posting windowsYour best post earned 2.7× the engagement of your weakest.
#1 · 0.0%
““Imagine the stay, see the value, and save the escape for when you’re ready.””