When buyers ask AI about Online beauty and personal care retail, Salontopper is named in 3 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
AI names Salontopper in 3 answers, but ties it to no single idea yet.
Read from the 3 answers that named Salontopper.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Salontopper leads. Kérastase is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 SalontopperYou 50% #7.0
- 02 Kérastase 33% #1.0
- 03 Hair and Beauty Online 33% #2.0
- 04 Olaplex 33% #3.5
- 05 Redken 33% #3.5
- 06 Ginkel’s Cosmetics 33% #4.0
Buyers asked. AI answered. Salontopper was not in it.
Two of the 3 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Salontopper loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
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Deciding what to look for0 of 1
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Asking which brand to buy1 of 2
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Comparing brands1 of 1
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Asking for someone like them1 of 1
recommending others
- Which of the 19 websites to get Salontopper onto first
- The questions to win, in the order to win them
- What to publish on Salontopper's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 1.3% engagement; the median post 0.1%. The one that landed opened with “🎃 HALLOWEEN WINACTIE! 👻🧡”.
5 of 5 posts are images. reels and carousels untested.
5 of 5 captions ask the reader to do anything. 5–8 hashtags per post. 35 words on average.
8.3 posts a week between 28 Oct and 1 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 23× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“🎃 HALLOWEEN WINACTIE! 👻🧡”, 1.3% ER.
“Welke tint draag jij dit najaar?”, 0.1% ER.
Promotional posts average 0.7%, product showcase posts 0.1%: 8.0× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
product-focused imagery with seasonal accents
Voice
“We speak directly to our audience, using a friendly and engaging tone that feels personal and approachable. We often incorporate questions to encourage interaction and use emojis to add a playful touch.”
Recurring marks
- 01seasonal themes
- 02engaging questions
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Online beauty and personal care retail, Salontopper is named in 3 of 6 answers.
Salontopper leads. Kérastase is next.
- 01 Salontopper YOU 50% #7.0
- 02 Kérastase 33% #1.0
- 03 Hair and Beauty Online 33% #2.0
- 04 Olaplex 33% #3.5
- 05 Redken 33% #3.5
- 06 Ginkel’s Cosmetics 33% #4.0
Buyers asked. AI answered. Salontopper was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Asking which brand to buy1 of 2
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 5
Your best post earns 1.3% engagement; the median post 0.1%. The one that landed opened with “🎃 HALLOWEEN WINACTIE! 👻🧡”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are images. reels and carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
5 of 5 captions ask the reader to do anything. 5–8 hashtags per post. 35 words on average.
CTA templatesCadencePosts per week 95
8.3 posts a week between 28 Oct and 1 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 23× the engagement of your weakest.
#1 · 1.3%
product-focused imagery with seasonal accents
“We speak directly to our audience, using a friendly and engaging tone that feels personal and approachable. We often incorporate questions to encourage interaction and use emojis to add a playful touch.”