When buyers ask AI about news and current affairs broadcasting, RFI is named in 1 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. franceinfo and Le Monde are named more often.
AI names RFI in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named RFI.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
RFI is number 7. franceinfo is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 franceinfo 100% #1.3
- 02 Le Monde 83% #3.0
- 03 France Inter 50% #1.7
- 04 France 24 50% #2.3
- 05 BFM TV 50% #3.3
- 07 RFIYou 17% #4.0
Buyers asked. AI answered. RFI was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
RFI loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Deciding what to look for0 of 1
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Shopping for a specific need1 of 1
recommending others
- Which of the 0 websites to get RFI onto first
- The questions to win, in the order to win them
- What to publish on RFI's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.17). Recurring marks: Red RFI logo tile, Red category tag above the headline.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “JOJ DAKAR 2026”.
2 reels, 2 images, 1 carousel across 5 posts.
4 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 55 words on average.
35.0 posts a week between 9 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 55× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“JOJ DAKAR 2026”, 0.1% ER.
“196 États qui participent”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
A candid photo carries the story, with a flat headline plate laid across the lower third.
Voice
“Neutral, reporter-style third person with a clear news lead and a pointer to the full story; informative rather than opinionated.”
Recurring marks
- 01Red RFI logo tile
- 02Red category tag above the headline
- 03Bold white headline plates over the picture
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about news and current affairs broadcasting, RFI is named in 1 of 6 answers.
RFI is number 7. franceinfo is named almost twice as often.
- 01 franceinfo 100% #1.3
- 02 Le Monde 83% #3.0
- 03 France Inter 50% #1.7
- 04 France 24 50% #2.3
- 05 BFM TV 50% #3.3
- 07 RFI YOU 17% #4.0
Buyers asked. AI answered. RFI was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for0 of 1
- Shopping for a specific need1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 17
A 6-colour palette held across 7 posts (consistency 0.17). Recurring marks: Red RFI logo tile, Red category tag above the headline.
Fix in full reportHook strengthBest post vs. median 29
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “JOJ DAKAR 2026”.
Hook formulasFormat rangeReel · Carousel · Image 97
2 reels, 2 images, 1 carousel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 78
4 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 55 words on average.
CTA templatesCadencePosts per week 95
35.0 posts a week between 9 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 55× the engagement of your weakest.
#1 · 0.1%
A candid photo carries the story, with a flat headline plate laid across the lower third.
“Neutral, reporter-style third person with a clear news lead and a pointer to the full story; informative rather than opinionated.”