Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: bold typography, blue gradient/geometric shapes.
Your best post earns 0.3% engagement; the median post 0.2%. The one that landed opened with “group photo”.
3 carousels, 2 reels across 5 posts. images untested.
4 of 5 captions ask the reader to do anything. 0–2 hashtags per post. 63 words on average.
7.9 posts a week between 17 Oct and 21 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 2.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“group photo”, 0.3% ER.
“How does money move around the world?”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“consistent brand voice across posts”
Recurring marks
- 01bold typography
- 02blue gradient/geometric shapes
- 03global payroll concept
- 04strong brand color yellow (#FFFF00) in some posts
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 29
A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: bold typography, blue gradient/geometric shapes.
Fix in full reportHook strengthBest post vs. median 75
Your best post earns 0.3% engagement; the median post 0.2%. The one that landed opened with “group photo”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 reels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 62
4 of 5 captions ask the reader to do anything. 0–2 hashtags per post. 63 words on average.
CTA templatesCadencePosts per week 95
7.9 posts a week between 17 Oct and 21 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 2.7× the engagement of your weakest.
#1 · 0.3%
“consistent brand voice across posts”