When buyers ask AI about vinyl records retail, Rare Vinyl is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
AI names Rare Vinyl in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named Rare Vinyl.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Rare Vinyl leads. Audio‐Technica is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Rare VinylYou 17% Not named
- 02 Audio‐Technica 17% #1.0
- 03 BlingQueen 17% #1.0
- 04 Discogs 17% #1.0
- 05 HMV 17% #1.0
- 06 Soundcheck 17% #1.0
Buyers asked. AI answered. Rare Vinyl was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Rare Vinyl loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
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Deciding what to look for0 of 1
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Asking which brand to buy1 of 2
recommending others
- Which of the 28 websites to get Rare Vinyl onto first
- The questions to win, in the order to win them
- What to publish on Rare Vinyl's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Twelve posts, scored on five things.
Read from their twelve most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 12 posts (consistency 0.48). Recurring marks: bold typography overlays, watermark/brand logo.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Just in: The Who, Phases”.
4 reels, 1 image across 5 posts. carousels untested.
4 of 5 captions ask the reader to do anything. 5–8 hashtags per post. 58 words on average.
25.8 posts a week between 2 Nov and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 8.0× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Just in: The Who, Phases”, 0.0% ER.
“bold typography overlays”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand”
Recurring marks
- 01bold typography overlays
- 02watermark/brand logo
- 03text overlays
- 04close-ups of vinyl
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about vinyl records retail, Rare Vinyl is named in 1 of 6 answers.
Rare Vinyl leads. Audio‐Technica is next.
- 01 Rare Vinyl YOU 17% Not named
- 02 Audio‐Technica 17% #1.0
- 03 BlingQueen 17% #1.0
- 04 Discogs 17% #1.0
- 05 HMV 17% #1.0
- 06 Soundcheck 17% #1.0
Buyers asked. AI answered. Rare Vinyl was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Asking which brand to buy1 of 2
We read 6 answers. You have seen two.
Twelve posts, scored on five things.
Visual identityPalette, layout, marks 48
A 6-colour palette held across 12 posts (consistency 0.48). Recurring marks: bold typography overlays, watermark/brand logo.
Fix in full reportHook strengthBest post vs. median 50
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Just in: The Who, Phases”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 image across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 88
4 of 5 captions ask the reader to do anything. 5–8 hashtags per post. 58 words on average.
CTA templatesCadencePosts per week 95
25.8 posts a week between 2 Nov and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 8.0× the engagement of your weakest.
#1 · 0.0%
“brand”