Nine posts, scored on five things.
Read from their nine most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 4-colour palette held across 9 posts (consistency 0.80). Recurring marks: Bold neon yellow/green text overlays, branded green/white caps and embroidered gear.
Your best post earns 1.0% engagement; the median post 0.2%. The one that landed opened with “A different kind of remote work.”.
6 reels, 3 carousels across 9 posts. images untested.
5 of 9 captions ask the reader to do anything. 0–4 hashtags per post. 55 words on average.
0.8 posts a week between 5 Jun and 26 Aug. Less than one post a week.
Your best post earned 84× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 9 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“A different kind of remote work.”, 1.0% ER.
“But who hasn't been chased by 30-40 feral dogs at one point?”, 0.0% ER.
Promotional posts average 0.2%, lifestyle posts 0.1%: 3.8× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centered framing with bold, high-contrast text overlays in the middle third, often positioning high-tech machinery or subjects against expansive outdoor backdrops.
Voice
“Direct, mission-driven, and adventurous. Combines professional scientific achievements with a casual, first-person plural ('we', 'our mission') tone that invites the audience to join the journey.”
Recurring marks
- 01Bold neon yellow/green text overlays
- 02branded green/white caps and embroidered gear
- 03high-contrast black and white or moody color grading
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesNine posts, scored on five things.
Visual identityPalette, layout, marks 80
A 4-colour palette held across 9 posts (consistency 0.80). Recurring marks: Bold neon yellow/green text overlays, branded green/white caps and embroidered gear.
Fix in full reportHook strengthBest post vs. median 15
Your best post earns 1.0% engagement; the median post 0.2%. The one that landed opened with “A different kind of remote work.”.
Hook formulasFormat rangeReel · Carousel · Image 66
6 reels, 3 carousels across 9 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 53
5 of 9 captions ask the reader to do anything. 0–4 hashtags per post. 55 words on average.
CTA templatesCadencePosts per week 26
0.8 posts a week between 5 Jun and 26 Aug. Less than one post a week.
Best posting windowsYour best post earned 84× the engagement of your weakest.
#1 · 1.0%
Centered framing with bold, high-contrast text overlays in the middle third, often positioning high-tech machinery or subjects against expansive outdoor backdrops.
“Direct, mission-driven, and adventurous. Combines professional scientific achievements with a casual, first-person plural ('we', 'our mission') tone that invites the audience to join the journey.”