When buyers ask AI about Dog food, Pure Pet Food is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. Pooch & Mutt and James Wellbeloved are named more often.
AI names Pure Pet Food in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named Pure Pet Food.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Pure Pet Food is number 8. Pooch & Mutt is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Pooch & Mutt 67% #4.2
- 02 James Wellbeloved 50% #4.0
- 03 Forthglade 33% #4.0
- 04 Royal Canin 33% #4.0
- 05 Harringtons 33% #4.5
- 08 Pure Pet FoodYou 17% #1.0
Buyers asked. AI answered. Pure Pet Food was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Pure Pet Food loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Shopping for a specific need0 of 1
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Deciding what to look for1 of 1
recommending others
- Which of the 27 websites to get Pure Pet Food onto first
- The questions to win, in the order to win them
- What to publish on Pure Pet Food's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “Who wins best dressed? 👇”.
3 carousels, 2 images across 5 posts. reels untested.
4 of 5 captions ask the reader to do anything. 0 hashtags per post. 51 words on average.
8.4 posts a week between 27 Oct and 31 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 1.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Who wins best dressed? 👇”, 0.1% ER.
“Crunchy leaves or muddy puddles?”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centered subjects with a focus on pets and their interactions with products or environments.
Voice
“Cheerful and engaging, often speaking directly to the audience or adopting a playful pet persona to create a sense of connection and relatability.”
Recurring marks
- 01Playful pet personas
- 02Seasonal themes
- 03Interactive captions
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Dog food, Pure Pet Food is named in 1 of 6 answers.
Pure Pet Food is number 8. Pooch & Mutt is named almost twice as often.
- 01 Pooch & Mutt 67% #4.2
- 02 James Wellbeloved 50% #4.0
- 03 Forthglade 33% #4.0
- 04 Royal Canin 33% #4.0
- 05 Harringtons 33% #4.5
- 08 Pure Pet Food YOU 17% #1.0
Buyers asked. AI answered. Pure Pet Food was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Shopping for a specific need0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 95
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “Who wins best dressed? 👇”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 images across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 58
4 of 5 captions ask the reader to do anything. 0 hashtags per post. 51 words on average.
CTA templatesCadencePosts per week 95
8.4 posts a week between 27 Oct and 31 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 1.7× the engagement of your weakest.
#1 · 0.1%
Centered subjects with a focus on pets and their interactions with products or environments.
“Cheerful and engaging, often speaking directly to the audience or adopting a playful pet persona to create a sense of connection and relatability.”