When buyers ask AI about herbal tea, Pukka Herbs is not in the answers yet.
Tea Trunk is named in 83% of the same answers. All 6 questions are open ground, and the full report shows which ones to win first.
AI has not described Pukka Herbs yet.
Nothing to read yet. This fills in as soon as AI names Pukka Herbs.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
named across the 6 answers where Pukka Herbs was not.
- The 6 questions to win, ranked by how easy they are
- The websites AI read before it answered
- What to publish so AI can name Pukka Herbs
Tea Trunk leads. Pukka Herbs can enter with one mention.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Tea Trunk 83% #2.8
- 02 Organic India 67% #1.0
- 03 Twinings 67% #2.2
- 04 Teabox 67% #2.8
- 05 Wagh Bakri 33% #2.5
- — Pukka HerbsYou 0% Not named
Buyers asked. AI answered. Pukka Herbs was not in it.
Two of the 6 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Pukka Herbs is missing from every kind of question buyers ask.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Comparing brands0 of 1
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Shopping for a specific need0 of 1
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Asking for someone like them0 of 1
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Deciding what to look for0 of 1
recommending others
- Which of the 0 websites to get Pukka Herbs onto first
- The questions to win, in the order to win them
- What to publish on Pukka Herbs's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.26). Recurring marks: Bold headline over a product still life, Pukka tea tag or box visible in frame.
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “POV: you found an advent calendar that doesn't require Klarna”.
3 reels, 2 carousels across 5 posts. images untested.
2 of 5 captions ask the reader to do anything. 0 hashtags per post. 49 words on average.
3.9 posts a week between 25 Oct and 3 Nov.
Your best post earned 2.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“POV: you found an advent calendar that doesn't require Klar…”, 0.1% ER.
“Matcha, made simple.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Styled tabletop still life with the product box and a hero cup, under a bold headline
Voice
“Warm, friendly and a little playful, opening on a question or a tease before naming the blend.”
Recurring marks
- 01Bold headline over a product still life
- 02Pukka tea tag or box visible in frame
- 03Seasonal framing around the product
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about herbal tea, Pukka Herbs is not in the answers yet.
Tea Trunk leads. Pukka Herbs can enter with one mention.
- 01 Tea Trunk 83% #2.8
- 02 Organic India 67% #1.0
- 03 Twinings 67% #2.2
- 04 Teabox 67% #2.8
- 05 Wagh Bakri 33% #2.5
- — Pukka Herbs YOU 0% Not named
Buyers asked. AI answered. Pukka Herbs was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Comparing brands0 of 1
- Shopping for a specific need0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for0 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 26
A 6-colour palette held across 7 posts (consistency 0.26). Recurring marks: Bold headline over a product still life, Pukka tea tag or box visible in frame.
Fix in full reportHook strengthBest post vs. median 71
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “POV: you found an advent calendar that doesn't require Klarna”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 34
2 of 5 captions ask the reader to do anything. 0 hashtags per post. 49 words on average.
CTA templatesCadencePosts per week 83
3.9 posts a week between 25 Oct and 3 Nov.
Best posting windowsYour best post earned 2.7× the engagement of your weakest.
#1 · 0.1%
Styled tabletop still life with the product box and a hero cup, under a bold headline
“Warm, friendly and a little playful, opening on a question or a tease before naming the blend.”