When buyers ask AI about gaming and entertainment media, Polygon is named in 2 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. IGN and GameSpot are named more often.
AI names Polygon in 2 answers, but ties it to no single idea yet.
Read from the 2 answers that named Polygon.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Polygon is fifth. IGN is named more often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 IGN 50% #1.0
- 02 GameSpot 50% #2.0
- 03 Eurogamer 50% #3.7
- 04 PC Gamer 50% #4.3
- 05 PolygonYou 33% #7.0
- 06 Rotten Tomatoes 33% #1.0
Buyers asked. AI answered. Polygon was not in it.
Two of the 4 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Polygon loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
-
Asking which brand to buy0 of 2
-
Shopping for a specific need0 of 1
-
Deciding what to look for0 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 25 websites to get Polygon onto first
- The questions to win, in the order to win them
- What to publish on Polygon's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.54). Recurring marks: vibrant visuals, bold text overlays.
Your best post earns 2.3% engagement; the median post 0.2%. The one that landed opened with “Nintendo hints the Switch 2 will keep getting classic remakes”.
3 reels, 2 images across 5 posts. carousels untested.
5 of 5 captions ask the reader to do anything. 5–11 hashtags per post. 85 words on average.
35.0 posts a week between 6 Nov and 6 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 170× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Nintendo hints the Switch 2 will keep getting classic remak…”, 2.3% ER.
“Does Carrie stray too far from its source material?”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Consistently centered compositions with a focus on key subjects.
Voice
“We take the fun stuff seriously, blending professional insights with a touch of entertainment.”
Recurring marks
- 01vibrant visuals
- 02bold text overlays
- 03use of popular characters
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about gaming and entertainment media, Polygon is named in 2 of 6 answers.
Polygon is fifth. IGN is named more often.
- 01 IGN 50% #1.0
- 02 GameSpot 50% #2.0
- 03 Eurogamer 50% #3.7
- 04 PC Gamer 50% #4.3
- 05 Polygon YOU 33% #7.0
- 06 Rotten Tomatoes 33% #1.0
Buyers asked. AI answered. Polygon was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 54
A 6-colour palette held across 7 posts (consistency 0.54). Recurring marks: vibrant visuals, bold text overlays.
Fix in full reportHook strengthBest post vs. median 8
Your best post earns 2.3% engagement; the median post 0.2%. The one that landed opened with “Nintendo hints the Switch 2 will keep getting classic remakes”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 images across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
5 of 5 captions ask the reader to do anything. 5–11 hashtags per post. 85 words on average.
CTA templatesCadencePosts per week 95
35.0 posts a week between 6 Nov and 6 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 170× the engagement of your weakest.
#1 · 2.3%
Consistently centered compositions with a focus on key subjects.
“We take the fun stuff seriously, blending professional insights with a touch of entertainment.”