When buyers ask AI about loose leaf tea subscription, Plum Deluxe Tea is not in the answers yet.
Tea Trunk is named in 67% of the same answers. All 6 questions are open ground, and the full report shows which ones to win first.
AI has not described Plum Deluxe Tea yet.
Nothing to read yet. This fills in as soon as AI names Plum Deluxe Tea.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
named across the 6 answers where Plum Deluxe Tea was not.
- The 6 questions to win, ranked by how easy they are
- The websites AI read before it answered
- What to publish so AI can name Plum Deluxe Tea
Tea Trunk leads. Plum Deluxe Tea can enter with one mention.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Tea Trunk 67% #1.0
- 02 Blue Tokai 67% #2.0
- — Plum Deluxe TeaYou 0% Not named
Buyers asked. AI answered. Plum Deluxe Tea was not in it.
Two of the 6 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Plum Deluxe Tea is missing from every kind of question buyers ask.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Comparing brands0 of 1
-
Shopping for a specific need0 of 1
-
Asking for someone like them0 of 1
-
Deciding what to look for0 of 1
recommending others
- Which of the 0 websites to get Plum Deluxe Tea onto first
- The questions to win, in the order to win them
- What to publish on Plum Deluxe Tea's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.16). Recurring marks: Hero product always visible and centred, Seasonal backdrops such as faux snow and holly.
Your best post earns 0.4% engagement; the median post 0.2%. The one that landed opened with “A winter wonderland in every cup”.
4 carousels, 1 image across 5 posts. reels untested.
4 of 5 captions ask the reader to do anything. 0 hashtags per post. 75 words on average.
5.0 posts a week between 30 Oct and 6 Nov.
Your best post earned 4.1× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“A winter wonderland in every cup”, 0.4% ER.
“Advent calendars are all the rage when the holidays come ar…”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
The tin, box or pouch sits centred or slightly off-centre in a staged cozy scene, with one prop such as a cookie, sachet, pinecone or ribbon in the foreground.
Voice
“Friendly and cozy, like a tea-loving friend who already knows the ritual and is happy to share a new find, with the odd playful aside.”
Recurring marks
- 01Hero product always visible and centred
- 02Seasonal backdrops such as faux snow and holly
- 03Date pill or series label on recurring reveal posts
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about loose leaf tea subscription, Plum Deluxe Tea is not in the answers yet.
Tea Trunk leads. Plum Deluxe Tea can enter with one mention.
- 01 Tea Trunk 67% #1.0
- 02 Blue Tokai 67% #2.0
- — Plum Deluxe Tea YOU 0% Not named
Buyers asked. AI answered. Plum Deluxe Tea was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Comparing brands0 of 1
- Shopping for a specific need0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for0 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 16
A 6-colour palette held across 7 posts (consistency 0.16). Recurring marks: Hero product always visible and centred, Seasonal backdrops such as faux snow and holly.
Fix in full reportHook strengthBest post vs. median 42
Your best post earns 0.4% engagement; the median post 0.2%. The one that landed opened with “A winter wonderland in every cup”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 carousels, 1 image across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 58
4 of 5 captions ask the reader to do anything. 0 hashtags per post. 75 words on average.
CTA templatesCadencePosts per week 95
5.0 posts a week between 30 Oct and 6 Nov.
Best posting windowsYour best post earned 4.1× the engagement of your weakest.
#1 · 0.4%
The tin, box or pouch sits centred or slightly off-centre in a staged cozy scene, with one prop such as a cookie, sachet, pinecone or ribbon in the foreground.
“Friendly and cozy, like a tea-loving friend who already knows the ritual and is happy to share a new find, with the odd playful aside.”