When buyers ask AI about commercial playground equipment, Playworld is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. KOMPAN and Landscape Structures are named more often.
AI names Playworld in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named Playworld.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Playworld is number 7. KOMPAN is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 KOMPAN 83% #1.8
- 02 Landscape Structures 83% #1.8
- 03 PlayCore 33% #3.5
- 04 Miracle Recreation 33% #4.0
- 05 Proludic 33% #4.5
- 07 PlayworldYou 17% #3.0
Buyers asked. AI answered. Playworld was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Playworld loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Deciding what to look for0 of 1
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Shopping for a specific need1 of 1
recommending others
- Which of the 33 websites to get Playworld onto first
- The questions to win, in the order to win them
- What to publish on Playworld's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.39). Recurring marks: inclusive themes, community-focused visuals.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Celebrating Halloween”.
4 carousels, 1 reel across 5 posts. images untested.
5 of 5 captions ask the reader to do anything. 0–2 hashtags per post. 47 words on average.
5.0 posts a week between 29 Oct and 5 Nov.
Your best post earned 6.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Celebrating Halloween”, 0.2% ER.
“Budget season, playground edition.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Natural and professional outdoor settings with a mix of group and individual shots.
Voice
“We speak with a friendly and professional tone, emphasizing inclusivity, community, and actionable insights for our audience.”
Recurring marks
- 01inclusive themes
- 02community-focused visuals
- 03vibrant color palettes
- 04clear and concise messaging
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about commercial playground equipment, Playworld is named in 1 of 6 answers.
Playworld is number 7. KOMPAN is named almost twice as often.
- 01 KOMPAN 83% #1.8
- 02 Landscape Structures 83% #1.8
- 03 PlayCore 33% #3.5
- 04 Miracle Recreation 33% #4.0
- 05 Proludic 33% #4.5
- 07 Playworld YOU 17% #3.0
Buyers asked. AI answered. Playworld was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Deciding what to look for0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Shopping for a specific need1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 39
A 6-colour palette held across 7 posts (consistency 0.39). Recurring marks: inclusive themes, community-focused visuals.
Fix in full reportHook strengthBest post vs. median 35
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Celebrating Halloween”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 carousels, 1 reel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 78
5 of 5 captions ask the reader to do anything. 0–2 hashtags per post. 47 words on average.
CTA templatesCadencePosts per week 95
5.0 posts a week between 29 Oct and 5 Nov.
Best posting windowsYour best post earned 6.7× the engagement of your weakest.
#1 · 0.2%
Natural and professional outdoor settings with a mix of group and individual shots.
“We speak with a friendly and professional tone, emphasizing inclusivity, community, and actionable insights for our audience.”