Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.51). Recurring marks: bold promotional offers, tiered spend thresholds.
Your best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “offer details”.
3 images, 2 carousels across 5 posts. reels untested.
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 86 words on average.
0.4 posts a week between 13 Jul and 12 Oct. Less than one post a week.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“offer details”, 0.2% ER.
“free calibration”, 0.0% ER.
Promotional posts average 0.1%, product showcase posts 0.0%: 18× apart.
Extracted from the frames and captions, not from a brief.
“brand”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.51). Recurring marks: bold promotional offers, tiered spend thresholds.
Fix in full reportYour best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “offer details”.
Hook formulas3 images, 2 carousels across 5 posts. reels untested.
Formats to test5 of 5 captions ask the reader to do anything. 0 hashtags per post. 86 words on average.
CTA templates0.4 posts a week between 13 Jul and 12 Oct. Less than one post a week.
Best posting windows“brand”