Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.23). Recurring marks: text overlays, seasonal cozy aesthetic.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “text overlay 'Halloween Costume Ideas'”.
2 carousels, 2 reels, 1 image across 5 posts.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 9 words on average.
4.4 posts a week between 24 Oct and 1 Nov.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“text overlay 'Halloween Costume Ideas'”, 0.0% ER.
Extracted from the frames and captions, not from a brief.
“brand_voice”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.23). Recurring marks: text overlays, seasonal cozy aesthetic.
Fix in full reportYour best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “text overlay 'Halloween Costume Ideas'”.
Hook formulas2 carousels, 2 reels, 1 image across 5 posts.
Formats to test0 of 5 captions ask the reader to do anything. 0 hashtags per post. 9 words on average.
CTA templates4.4 posts a week between 24 Oct and 1 Nov.
Best posting windows“brand_voice”