When buyers ask AI about healthcare technology, Philips is named in 4 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Philips.
Read from the 4 answers that named Philips.
AI links Philips with this more than any other theme. The full report shows the exact wording from each answer.
Philips leads. GE HealthCare is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 PhilipsYou 67% #2.2
- 02 GE HealthCare 50% #1.3
- 03 Siemens Healthineers 50% #2.3
- 04 Aidoc 17% #1.0
- 05 American Heart Association 17% #1.0
- 06 HealthArc 17% #1.0
Buyers asked. AI answered. Philips was not in it.
Two of the 2 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Philips loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
-
Shopping for a specific need0 of 1
-
Deciding what to look for0 of 1
-
Asking which brand to buy2 of 2
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 13 websites to get Philips onto first
- The questions to win, in the order to win them
- What to publish on Philips's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Can you guess the health tech?”.
3 reels, 2 carousels across 5 posts. images untested.
4 of 5 captions ask the reader to do anything. 0–4 hashtags per post. 98 words on average.
2.5 posts a week between 16 Oct and 30 Oct.
Your best post earned 3.9× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Can you guess the health tech?”, 0.0% ER.
“Most people experiencing a stroke won't recognize the signs…”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“We explain healthcare and technology plainly, connect innovation to the people it serves, and invite you into the conversation. Expect a direct question, a useful answer, and a practical next step.”
Recurring marks
- 01A blue-heart expression of the promise of better care for more people
- 02Curiosity-led questions that invite viewers into health technology
- 03A professional, human-centred framing of healthcare innovation
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about healthcare technology, Philips is named in 4 of 6 answers.
Philips leads. GE HealthCare is next.
- 01 Philips YOU 67% #2.2
- 02 GE HealthCare 50% #1.3
- 03 Siemens Healthineers 50% #2.3
- 04 Aidoc 17% #1.0
- 05 American Heart Association 17% #1.0
- 06 HealthArc 17% #1.0
Buyers asked. AI answered. Philips was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Asking which brand to buy2 of 2
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 64
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Can you guess the health tech?”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 63
4 of 5 captions ask the reader to do anything. 0–4 hashtags per post. 98 words on average.
CTA templatesCadencePosts per week 57
2.5 posts a week between 16 Oct and 30 Oct.
Best posting windowsYour best post earned 3.9× the engagement of your weakest.
#1 · 0.0%
“We explain healthcare and technology plainly, connect innovation to the people it serves, and invite you into the conversation. Expect a direct question, a useful answer, and a practical next step.”