When buyers ask AI about Personal hygiene products, Pee Safe is named in 2 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. Dettol and Lizol are named more often.
AI names Pee Safe in 2 answers, but ties it to no single idea yet.
Read from the 2 answers that named Pee Safe.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Pee Safe is third. Dettol is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Dettol 100% #1.8
- 02 Lizol 50% #1.7
- 03 Pee SafeYou 33% #1.0
- 04 Harpic 33% #1.5
- 05 Tork 33% #3.5
- 06 Savlon 17% #3.0
Buyers asked. AI answered. Pee Safe was not in it.
Two of the 4 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Pee Safe loses most when buyers are comparing brands.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Comparing brands0 of 1
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Shopping for a specific need0 of 1
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Deciding what to look for0 of 1
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Asking which brand to buy1 of 2
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Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get Pee Safe onto first
- The questions to win, in the order to win them
- What to publish on Pee Safe's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.11). Recurring marks: a lime highlight bar on the key phrase of a headline, hashtag-led festive campaigns such as #HygieneKiAadat.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “Team Pee Safe understood the assignment!”.
2 carousels, 2 reels, 1 image across 5 posts.
0 of 5 captions ask the reader to do anything. 3–5 hashtags per post. 28 words on average.
13.3 posts a week between 5 Nov and 8 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 13× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Team Pee Safe understood the assignment!”, 0.1% ER.
“Clean Corners. Fresh Beginnings.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
A bold headline or question sits centred over a candid photo, with a lime highlight bar picking out the key phrase.
Voice
“A cheeky, upbeat voice that talks to followers directly, makes a light joke, and keeps the product mention brief.”
Recurring marks
- 01a lime highlight bar on the key phrase of a headline
- 02hashtag-led festive campaigns such as #HygieneKiAadat
- 03a question headline that sets up the scenario
- 04candid people over studio product shots
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Personal hygiene products, Pee Safe is named in 2 of 6 answers.
Pee Safe is third. Dettol is named almost twice as often.
- 01 Dettol 100% #1.8
- 02 Lizol 50% #1.7
- 03 Pee Safe YOU 33% #1.0
- 04 Harpic 33% #1.5
- 05 Tork 33% #3.5
- 06 Savlon 17% #3.0
Buyers asked. AI answered. Pee Safe was not in it.
Every kind of question, and how often AI named you.
- Comparing brands0 of 1
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Asking which brand to buy1 of 2
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 11
A 6-colour palette held across 7 posts (consistency 0.11). Recurring marks: a lime highlight bar on the key phrase of a headline, hashtag-led festive campaigns such as #HygieneKiAadat.
Fix in full reportHook strengthBest post vs. median 14
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “Team Pee Safe understood the assignment!”.
Hook formulasFormat rangeReel · Carousel · Image 97
2 carousels, 2 reels, 1 image across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 35
0 of 5 captions ask the reader to do anything. 3–5 hashtags per post. 28 words on average.
CTA templatesCadencePosts per week 95
13.3 posts a week between 5 Nov and 8 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 13× the engagement of your weakest.
#1 · 0.1%
A bold headline or question sits centred over a candid photo, with a lime highlight bar picking out the key phrase.
“A cheeky, upbeat voice that talks to followers directly, makes a light joke, and keeps the product mention brief.”