When buyers ask AI about Dog food, PEDIGREE Dog Food is named in 4 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. Royal Canin and Drools are named more often.
The one idea AI attaches to PEDIGREE Dog Food.
Read from the 4 answers that named PEDIGREE Dog Food.
AI links PEDIGREE Dog Food with this more than any other theme, and rarely credits it for widely available. The full report shows the exact wording from each answer.
PEDIGREE Dog Food is third. Royal Canin is named more often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Royal Canin 100% #1.3
- 02 Drools 100% #3.0
- 03 PEDIGREE Dog FoodYou 67% #3.5
- 04 Farmina 67% #3.2
- 05 Orijen 67% #4.5
- 06 Acana 33% #5.0
Buyers asked. AI answered. PEDIGREE Dog Food was not in it.
Two of the 2 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
PEDIGREE Dog Food loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
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Comparing brands0 of 1
-
Asking which brand to buy2 of 2
-
Deciding what to look for1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 11 websites to get PEDIGREE Dog Food onto first
- The questions to win, in the order to win them
- What to publish on PEDIGREE Dog Food's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.2% engagement; the median post 0.1%.
3 reels, 1 image, 1 carousel across 5 posts.
0 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 13 words on average.
2.0 posts a week between 14 Oct and 31 Oct.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Playful caption with a pun”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“Short, conversational lines; sometimes lowercase and first-person, with a playful twist or affectionate detail. English throughout the supplied examples, with emojis adding warmth and seasonal or cultural context.”
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Dog food, PEDIGREE Dog Food is named in 4 of 6 answers.
PEDIGREE Dog Food is third. Royal Canin is named more often.
- 01 Royal Canin 100% #1.3
- 02 Drools 100% #3.0
- 03 PEDIGREE Dog Food YOU 67% #3.5
- 04 Farmina 67% #3.2
- 05 Orijen 67% #4.5
- 06 Acana 33% #5.0
Buyers asked. AI answered. PEDIGREE Dog Food was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Comparing brands0 of 1
- Asking which brand to buy2 of 2
- Deciding what to look for1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 54
Your best post earns 0.2% engagement; the median post 0.1%.
Hook formulasFormat rangeReel · Carousel · Image 89
3 reels, 1 image, 1 carousel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 27
0 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 13 words on average.
CTA templatesCadencePosts per week 49
2.0 posts a week between 14 Oct and 31 Oct.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.2%
“Short, conversational lines; sometimes lowercase and first-person, with a playful twist or affectionate detail. English throughout the supplied examples, with emojis adding warmth and seasonal or cultural context.”