When buyers ask AI about PC component shopping, PCPartPicker is named in 5 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
AI names PCPartPicker in 5 answers, but ties it to no single idea yet.
Read from the 5 answers that named PCPartPicker.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
PCPartPicker leads. PickPCParts is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 PCPartPickerYou 83% Not named
- 02 PickPCParts 67% #1.0
- 03 GetPC 67% #4.2
- 04 PriceRig 50% #2.7
- 05 PcPaisa 50% #3.3
- 06 PCBuildCost 50% #3.7
Buyers asked. AI answered. PCPartPicker was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
PCPartPicker loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy1 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 8 websites to get PCPartPicker onto first
- The questions to win, in the order to win them
- What to publish on PCPartPicker's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 11.3% engagement; the median post 3.6%. The one that landed opened with “Signage is up!”.
4 images, 1 reel across 5 posts. carousels untested.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 16 words on average.
0.1 posts a week between 17 Jul and 1 Nov. Less than one post a week.
Your best post earned 3.5× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Signage is up!”, 11.3% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“We share updates on our technical progress, workspace, and surroundings with a personable and approachable tone.”
Recurring marks
- 01technical progress updates
- 02workspace details
- 03light neighborhood anecdotes
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about PC component shopping, PCPartPicker is named in 5 of 6 answers.
PCPartPicker leads. PickPCParts is next.
- 01 PCPartPicker YOU 83% Not named
- 02 PickPCParts 67% #1.0
- 03 GetPC 67% #4.2
- 04 PriceRig 50% #2.7
- 05 PcPaisa 50% #3.3
- 06 PCBuildCost 50% #3.7
Buyers asked. AI answered. PCPartPicker was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy1 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen one.
Seven posts, scored on four things.
Hook strengthBest post vs. median 32
Your best post earns 11.3% engagement; the median post 3.6%. The one that landed opened with “Signage is up!”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 images, 1 reel across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 16 words on average.
CTA templatesCadencePosts per week 13
0.1 posts a week between 17 Jul and 1 Nov. Less than one post a week.
Best posting windowsYour best post earned 3.5× the engagement of your weakest.
#1 · 11.3%
“We share updates on our technical progress, workspace, and surroundings with a personable and approachable tone.”