Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: minimalist aesthetic, warm neutral palette.
Your best post earns 400.0% engagement; the median post 200.0%. The one that landed opened with “Quiet festive mornings.”.
4 images, 1 carousel across 5 posts. reels untested.
3 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 48 words on average.
1.2 posts a week between 26 Sept and 24 Oct.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Quiet festive mornings.”, 400.0% ER.
“Late-night gaming with a snack”, 0.0% ER.
Lifestyle posts average 300.0%, product showcase posts 166.7%: 1.8× apart.
Extracted from the frames and captions, not from a brief.
rule_of_thirds, centered subject
“brand_voice”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: minimalist aesthetic, warm neutral palette.
Fix in full reportYour best post earns 400.0% engagement; the median post 200.0%. The one that landed opened with “Quiet festive mornings.”.
Hook formulas4 images, 1 carousel across 5 posts. reels untested.
Formats to test3 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 48 words on average.
CTA templates1.2 posts a week between 26 Sept and 24 Oct.
Best posting windowsrule_of_thirds, centered subject
“brand_voice”