When buyers ask AI about digital payments and wallet services, Paytm is named in 6 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Paytm.
Read from the 6 answers that named Paytm.
AI links Paytm with this more than any other theme, and rarely credits it for wallet balance availability. The full report shows the exact wording from each answer.
Paytm leads. PhonePe is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 PaytmYou 100% #3.0
- 02 PhonePe 83% #1.2
- 03 Google Pay 83% #2.2
- 04 Amazon Pay 50% #3.7
- 05 BHIM 33% #5.0
- 06 super.money 17% #1.0
Paytm loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy2 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get Paytm onto first
- The questions to win, in the order to win them
- What to publish on Paytm's own site and Instagram
We read 6 answers. You have seen 0 of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 10 posts (consistency 0.25). Recurring marks: seasonal promotions, text overlays on bright festive visuals.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “text overlay”.
3 images, 2 carousels across 5 posts. reels untested.
3 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 22 words on average.
9.3 posts a week between 30 Oct and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 3.3× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“text overlay”, 0.0% ER.
“visual abundance”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“brand”
Recurring marks
- 01seasonal promotions
- 02text overlays on bright festive visuals
- 03clear product association
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about digital payments and wallet services, Paytm is named in 6 of 6 answers.
Paytm leads. PhonePe is next.
- 01 Paytm YOU 100% #3.0
- 02 PhonePe 83% #1.2
- 03 Google Pay 83% #2.2
- 04 Amazon Pay 50% #3.7
- 05 BHIM 33% #5.0
- 06 super.money 17% #1.0
Every kind of question, and how often AI named you.
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen no.
Ten posts, scored on five things.
Visual identityPalette, layout, marks 25
A 6-colour palette held across 10 posts (consistency 0.25). Recurring marks: seasonal promotions, text overlays on bright festive visuals.
Fix in full reportHook strengthBest post vs. median 49
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “text overlay”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 images, 2 carousels across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 48
3 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 22 words on average.
CTA templatesCadencePosts per week 95
9.3 posts a week between 30 Oct and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 3.3× the engagement of your weakest.
#1 · 0.0%
“brand”