When buyers ask AI about sustainable cashmere and merino clothing, PANGAIA is named in 1 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. Uniqlo and Icebreaker are named more often.
AI names PANGAIA in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named PANGAIA.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
PANGAIA is sixth. Uniqlo is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Uniqlo 50% #1.7
- 02 Icebreaker 50% #2.0
- 03 Decathlon 33% #2.0
- 04 No Nasties 33% #2.5
- 05 Fabindia 33% #3.5
- 06 PANGAIAYou 17% #2.0
Buyers asked. AI answered. PANGAIA was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
PANGAIA loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
-
Comparing brands0 of 1
-
Shopping for a specific need0 of 1
-
Deciding what to look for0 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get PANGAIA onto first
- The questions to win, in the order to win them
- What to publish on PANGAIA's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: the garment is the hero, not the model, a neutral palette with dark charcoal and one warm accent.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Mirror moments”.
3 reels, 2 carousels across 5 posts. images untested.
1 of 5 captions asks the reader to do anything. 0 hashtags per post. 10 words on average.
3.9 posts a week between 28 Oct and 6 Nov.
Your best post earned 5.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Mirror moments”, 0.0% ER.
“Nature's own spooky lights”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
one garment or person held centred in a vertical frame, with generous negative space and at most one short line of text
Voice
“Short and understated: a few words that let the garment or the scene speak, sometimes a playful pun like a title, sometimes one line of purpose.”
Recurring marks
- 01the garment is the hero, not the model
- 02a neutral palette with dark charcoal and one warm accent
- 03a small printed mission line as the only text
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about sustainable cashmere and merino clothing, PANGAIA is named in 1 of 6 answers.
PANGAIA is sixth. Uniqlo is named almost twice as often.
- 01 Uniqlo 50% #1.7
- 02 Icebreaker 50% #2.0
- 03 Decathlon 33% #2.0
- 04 No Nasties 33% #2.5
- 05 Fabindia 33% #3.5
- 06 PANGAIA YOU 17% #2.0
Buyers asked. AI answered. PANGAIA was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Comparing brands0 of 1
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 20
A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: the garment is the hero, not the model, a neutral palette with dark charcoal and one warm accent.
Fix in full reportHook strengthBest post vs. median 25
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Mirror moments”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 22
1 of 5 captions asks the reader to do anything. 0 hashtags per post. 10 words on average.
CTA templatesCadencePosts per week 82
3.9 posts a week between 28 Oct and 6 Nov.
Best posting windowsYour best post earned 5.7× the engagement of your weakest.
#1 · 0.0%
one garment or person held centred in a vertical frame, with generous negative space and at most one short line of text
“Short and understated: a few words that let the garment or the scene speak, sometimes a playful pun like a title, sometimes one line of purpose.”