Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.35). Recurring marks: traditional ritual framing, heritage imagery.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “opening line”.
5 of 5 posts are reels. carousels and images untested.
0 of 5 captions ask the reader to do anything. 0–13 hashtags per post. 93 words on average.
1.9 posts a week between 15 Oct and 2 Nov.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening line”, 0.1% ER.
Extracted from the frames and captions, not from a brief.
product-centered with emphasis on packaging and ritual elements
“brand voice”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.35). Recurring marks: traditional ritual framing, heritage imagery.
Fix in full reportYour best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “opening line”.
Hook formulas5 of 5 posts are reels. carousels and images untested.
Formats to test0 of 5 captions ask the reader to do anything. 0–13 hashtags per post. 93 words on average.
CTA templates1.9 posts a week between 15 Oct and 2 Nov.
Best posting windowsproduct-centered with emphasis on packaging and ritual elements
“brand voice”