Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Visual consistency 0.20 across 7 posts. Recurring marks: credible sourcing, clear CTAs to full story.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “opening with news event”.
3 reels, 1 image, 1 carousel across 5 posts.
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 100 words on average.
35.0 posts a week between 30 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 4.9× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening with news event”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
split-screen collage with bold text overlays
Voice
“third-person, formal, factual”
Recurring marks
- 01credible sourcing
- 02clear CTAs to full story
- 03data-driven visuals
- 04cite NPR and partners
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 20
Visual consistency 0.20 across 7 posts. Recurring marks: credible sourcing, clear CTAs to full story.
Fix in full reportHook strengthBest post vs. median 36
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “opening with news event”.
Hook formulasFormat rangeReel · Carousel · Image 89
3 reels, 1 image, 1 carousel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 70
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 100 words on average.
CTA templatesCadencePosts per week 95
35.0 posts a week between 30 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 4.9× the engagement of your weakest.
#1 · 0.1%
split-screen collage with bold text overlays
“third-person, formal, factual”