Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.33). Recurring marks: first-person inspirational storytelling, text overlays with quotes.
Your best post earns 12.7% engagement; the median post 0.8%. The one that landed opened with “opening storytelling”.
3 reels, 2 images across 5 posts. carousels untested.
0 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 133 words on average.
3.3 posts a week between 18 Oct and 29 Oct.
Your best post earned 90× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening storytelling”, 12.7% ER.
“opening line”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
center-framing with natural light, occasional off-center portraits
Voice
“personal, reflective, empathetic”
Recurring marks
- 01first-person inspirational storytelling
- 02text overlays with quotes
- 03personal milestones as relatable anchors
- 04travel/lifestyle framing to illustrate growth
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 33
A 6-colour palette held across 7 posts (consistency 0.33). Recurring marks: first-person inspirational storytelling, text overlays with quotes.
Fix in full reportHook strengthBest post vs. median 6
Your best post earns 12.7% engagement; the median post 0.8%. The one that landed opened with “opening storytelling”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 images across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 35
0 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 133 words on average.
CTA templatesCadencePosts per week 71
3.3 posts a week between 18 Oct and 29 Oct.
Best posting windowsYour best post earned 90× the engagement of your weakest.
#1 · 12.7%
center-framing with natural light, occasional off-center portraits
“personal, reflective, empathetic”