Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.31). Recurring marks: coastal Nantucket lifestyle, beachside hospitality.
Your best post earns 12.4% engagement; the median post 1.9%. The one that landed opened with “text overlay on image”.
4 reels, 1 carousel across 5 posts. images untested.
0 of 5 captions ask the reader to do anything. 3 hashtags per post. 11 words on average.
1.6 posts a week between 23 Sept and 15 Oct.
Your best post earned 7.9× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“text overlay on image”, 12.4% ER.
“introduce product”, 1.6% ER.
Lifestyle posts average 7.3%, product showcase posts 1.7%: 4.3× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
grouped composition with central performer; lighthouse/landscape anchoring frames
Voice
“brand-consistent”
Recurring marks
- 01coastal Nantucket lifestyle
- 02beachside hospitality
- 03weddings and events
- 04seasonal menus
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 31
A 6-colour palette held across 7 posts (consistency 0.31). Recurring marks: coastal Nantucket lifestyle, beachside hospitality.
Fix in full reportHook strengthBest post vs. median 16
Your best post earns 12.4% engagement; the median post 1.9%. The one that landed opened with “text overlay on image”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 carousel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 28
0 of 5 captions ask the reader to do anything. 3 hashtags per post. 11 words on average.
CTA templatesCadencePosts per week 41
1.6 posts a week between 23 Sept and 15 Oct.
Best posting windowsYour best post earned 7.9× the engagement of your weakest.
#1 · 12.4%
grouped composition with central performer; lighthouse/landscape anchoring frames
“brand-consistent”