When buyers ask AI about PR and communications software, Muck Rack is named in 6 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. No brand is named more often.
The one idea AI attaches to Muck Rack.
Read from the 6 answers that named Muck Rack.
AI links Muck Rack with this more than any other theme, and rarely credits it for popular with agencies. The full report shows the exact wording from each answer.
Muck Rack leads. Meltwater is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Muck RackYou 100% #2.3
- 02 Meltwater 100% #1.2
- 03 Cision 100% #2.5
Muck Rack loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy2 of 2
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Comparing brands1 of 1
-
Shopping for a specific need1 of 1
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Asking for someone like them1 of 1
-
Deciding what to look for1 of 1
recommending others
- Which of the 0 websites to get Muck Rack onto first
- The questions to win, in the order to win them
- What to publish on Muck Rack's own site and Instagram
We read 6 answers. You have seen 0 of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.10). Recurring marks: Cyan headline on dark navy for the research series, Ribbon label above the headline, such as PRODUCT UPDATE.
Your best post earns 0.4% engagement; the median post 0.2%. The one that landed opened with “The big question: how do you control your narrative inside the machine?”.
3 carousels, 1 image, 1 reel across 5 posts.
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 101 words on average.
4.8 posts a week between 30 Oct and 6 Nov.
Your best post earned 27× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“The big question: how do you control your narrative inside …”, 0.4% ER.
“Know when AI cites your articles”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centred headline stacked over a plain or dark gradient background, with a labelled UI card or stat box beneath it.
Voice
“Confident and plain-spoken, opening with a question or a headline finding, explaining why it matters to communicators, then pointing readers to the report or product.”
Recurring marks
- 01Cyan headline on dark navy for the research series
- 02Ribbon label above the headline, such as PRODUCT UPDATE
- 03Labelled UI card mockup as visual proof
- 04Recurring report title as series identity
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about PR and communications software, Muck Rack is named in 6 of 6 answers.
Muck Rack leads. Meltwater is next.
- 01 Muck Rack YOU 100% #2.3
- 02 Meltwater 100% #1.2
- 03 Cision 100% #2.5
Every kind of question, and how often AI named you.
- Asking which brand to buy2 of 2
- Comparing brands1 of 1
- Shopping for a specific need1 of 1
- Asking for someone like them1 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen no.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 10
A 6-colour palette held across 7 posts (consistency 0.10). Recurring marks: Cyan headline on dark navy for the research series, Ribbon label above the headline, such as PRODUCT UPDATE.
Fix in full reportHook strengthBest post vs. median 59
Your best post earns 0.4% engagement; the median post 0.2%. The one that landed opened with “The big question: how do you control your narrative inside the machine?”.
Hook formulasFormat rangeReel · Carousel · Image 89
3 carousels, 1 image, 1 reel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 70
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 101 words on average.
CTA templatesCadencePosts per week 95
4.8 posts a week between 30 Oct and 6 Nov.
Best posting windowsYour best post earned 27× the engagement of your weakest.
#1 · 0.4%
Centred headline stacked over a plain or dark gradient background, with a labelled UI card or stat box beneath it.
“Confident and plain-spoken, opening with a question or a headline finding, explaining why it matters to communicators, then pointing readers to the report or product.”